Monday, February 25, 2013

Walmart 2005 Outline

David B. Yoffie, Wal-Mart, 2005 (Harvard Business School, rev: April 14, 2005):

Wal-Mart Priorities:

Problem Areas: Wal-Mart management leave behind endure to address issues of store format, human capital and technology deployment.

lineage Format: Wal-Mart will continue to introduce supercenters in golf club to meet the growing demand for one-stop, family shopping (1).

Human corking: Wal-Mart will sustain their reputation for low pay and forbidding reliance on part-time and temporary help in order to cut expenses on benefits packages (2).

engineering Deployment: By implementing RFID chips, Wal-Mart will eventually reduce shrinkage and other forms of loss by up to 6%. This process would be very costly and time-consuming (2).

Alternatives:

Store Format: Wal-Mart could introduce more realm markets, rather than supercenters, and tar sign their products according to each individual market. A resemblance market occupies a smaller footprint (approx. 45,000 sq. feet). This utility(a) is viable given financial, production, marketing and managerial constraints (1).

Pros: Opening neighborhood markets could cut costs and could give Wal-Mart more expansion opportunities in urban locations.

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Cons: Neighborhood markets employ fewer associates and do not offer specialty shops.

Human Capital: Wal-Mart could implement fillip programs. Also, it would be beneficial for Wal-Mart to expand their community outreach programs so that the caller-ups public image remains favorable. This alternative is feasible given production, marketing and managerial constraints. Incentive programs, however, would require a small cost (2).

Pros: Wal-Mart will face more winsome public criticism.

Cons: A small cost is associated with incentive programs.

Technology Deployment: Wal-Mart could place shoplifting signage through each store. In...If you want to get a full essay, order it on our website: Orderessay



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